Case Study: Kate Szabone Jewelry – Storytelling Through Craft
The Project
This was one of our early video projects, part of a series focused on telling real stories from small business owners. We spent time with Kate Szabone, a talented jewelry designer whose work blends nature, art, and heritage into timeless pieces.
The Approach
💎 Founder-Led Narrative: We sat down with Kate to capture her story — her inspirations, process, and what makes her work feel so personal and intentional.
📷 Craft + Character: We filmed her at work, showcasing the careful, hands-on process of shaping each piece and the textures and tones of her studio.
🌿 Rooted in Nature: From organic forms to natural gemstones, we highlighted how her designs echo the beauty and complexity of the natural world.
The Results
The video helped communicate the heart behind Kate’s work — a mix of artistry, tradition, and authenticity. Her jewelry isn’t just beautiful; it’s deeply personal. This early project affirmed our belief in small business storytelling and continues to inspire how we shoot founder-led brands today.