Case Study: Julia – A Tribute to Movement, Strength & Inspiration
The Project
This was a personal, passion-driven video project capturing Tim’s mother, Julia—an accomplished runner, tai chi teacher, and lifelong advocate for health and wellness. Shot in their hometown of Minden, the video was a simple, heartfelt tribute to her graceful strength and enduring spirit.
The Approach
🎥 Casual & Intimate: The shoot was light and informal, filmed outdoors and around familiar spaces to reflect the natural rhythm of Julia’s life.
🏃♀️ Celebrating Vitality: Through visuals of her running and practicing tai chi, we captured her philosophy of movement, peace, and lifelong learning.
💡 Unspoken Inspiration: While not discussed on-camera, her current battle with MS was a quiet undercurrent—one that inspired Tim to co-found Culcherd, aiming to create clean, gut-supportive foods that could help others like her.
🏃♀️ Celebrating Vitality: Through visuals of her running and practicing tai chi, we captured her philosophy of movement, peace, and lifelong learning.
💡 Unspoken Inspiration: While not discussed on-camera, her current battle with MS was a quiet undercurrent—one that inspired Tim to co-found Culcherd, aiming to create clean, gut-supportive foods that could help others like her.
The Results
This video serves as a deeply personal piece, celebrating a woman whose life and values shaped the heart behind much of Tim’s work. It’s a story of resilience, health, and love—and a reminder that sometimes, the most meaningful projects are the ones closest to home.