Case Study: F-150 Cake – Ford Motor Company
Client: Ford Motor Company
Project: Celebrating 50 Years of Canada’s Best-Selling Truck
Project: Celebrating 50 Years of Canada’s Best-Selling Truck
The Brief
For the 50th consecutive year, Ford’s F-Series remained Canada’s best-selling truck. To celebrate this milestone, we created a one-of-a-kind, highly detailed F-150 cake and captured the entire process in a behind-the-scenes video. The goal was to produce a fun, engaging piece that highlighted craftsmanship, creativity, and Ford’s legendary status in the truck industry.
Our Approach
🎂 Hiring a Cake Artist – We collaborated with a talented cake designer to create an incredibly detailed, lifelike F-150 cake.
🎥 Behind-the-Scenes Storytelling – The video takes viewers through the process of designing, sculpting, and finishing the cake, showcasing the skill and precision required.
🚛 The Big Reveal – The final shots captured the cake in all its glory, reinforcing the bold, strong, and iconic presence of the F-150—even in dessert form.
🎥 Behind-the-Scenes Storytelling – The video takes viewers through the process of designing, sculpting, and finishing the cake, showcasing the skill and precision required.
🚛 The Big Reveal – The final shots captured the cake in all its glory, reinforcing the bold, strong, and iconic presence of the F-150—even in dessert form.
The Result
A visually fun, shareable video that celebrated Ford’s achievement in an unexpected, creative way—engaging audiences with a mix of craftsmanship, brand storytelling, and a bit of sweetness.
